Only six years ago the industry was expected to meet one billion dollars in total revenue by 2011 (see: “U. Online Dating Market to Reach 2 Million in 2011″ on Tekrati, February 12, 2007), and today it’s already bringing in over two billion dollars ( No one could have predicted that so much money would be poured into this industry!There are two reasons that the industry has grown so rapidly: one, people are and always will be looking for love; and two, running a dating website is extremely easy. You might be wondering about all the big name businesses and if you can compete with them. You can never push them out of their top position, but people are always looking to meet someone online ( and once they grow tired of the larger sites and lose interest in the same members, they’ll start looking through the smaller, more personal businesses. Once they join your site, they’ll pay for the ability to message other members. But, to make money, you need experience – and that’s where we come in.
The Online Dating Industry is a multi-billion dollar a year industry.
Below are some links to recent research studies and a summary of findings.
This page is a work in progress, so please bear with us as we add more information.
Online dating is also relatively popular among the college-educated, as well as among urban and suburban residents.
And 38% of Americans who are single and actively looking for a partner have used online dating at one point or another.